文档介绍：Content
Nation
Surviving and
Thriving as Social
Media Changes Our
Work, Our Lives, and
Our Future
John Blossom
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Praise for Content Nation
“Today, most everybody lives in content nation. If you’re under 25 or so,
you’re a native—born into the digital world. The rest of us who have
immigrated are lucky to have John Blossom to dissect and explain the
wide-reaching ramifications that citizenship entails—how business,
education, relationships, information dissemination, and much more
are affected. Content Nation is a must-read if you want to understand
what it means to live online today and how you will be interacting in
years e.”
—David Meerman Scott, bestselling author of The New Rules of
Market­ing & PR and World Wide Rave
“If you are into new media, publishing and the this is a book
you simply must read. Content Nation is not only a great map to the
new emerging online publishing territory but also a high-precision
scanning electron microscope into the different dimensions that the
new global media conversation is bringing about. publishing
and social media are changing forever they way we interact, exchange,
work together municate. John Blossom, reveals the key pat-
terns, strategies, and trends that normal people like you are using to
make leap from a spectator seat right into the director’s chair. And this
is the enthusiastic message John Blossom spreads so pervasively inside
Content Nation: e your own media, engage, share, participate,
make your voice be heard!”
—Robin Good, social media pioneer and editor of Robin Good’s
MasterNewMedia
“It’s hard to imagine a book that makes a broader and deeper examina-
tion of social media than Content Nation—or that gives more useful
advice.”
—David “Doc” Searles, co-author of The Cluetrain Manifesto
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