文档介绍：t’s sometimes difficult for employees municate in a pany. But Microsoft Canada thinks it has found a solution using enterprise social media. “Ultimately, the goal is to munication and collaboration between employees and, therefore, improve the overall employee engagement and productivity within pany,” says Brian Morgan, pany’s senior HR manager. pany uses Yammer, a private and secure work launched in 2008 and then acquired by Microsoft four years later. The product doesn’t replace munication strategies plements the ones Microsoft is already using, such as emails, town halls and pany . working tools are good for productivity, too. They help reduce the overall clutter of emails back and forth. And documents can be shared more broadly in a secure manner if you need to restrict access. A 2012 McKinsey Global Institute report predicts that by “fully implementing social technologies, companies have an opportunity to raise the productivity of interaction workers—high-skill knowledge workers, including managers and professionals—by 20% to 25%.” Share and Collaborate Microsoft has set up munity within Yammer where its Canadian managers can get peer support. “While we may not be able to have the same direct touch point with all of the managers we have here in Canada, with the small number of HR resources that we’ve had, what we’ve found is that [managers] are now ing a support for themselves,” says Morgan. pany gives its employees a lot of flexibility in the way they work, and many work from home. Using a work has improved their collaboration and ability to connect with others, he adds. The McKinsey study backs that up. Interaction workers (those who interact with other people often, such as managers and salespeople) spend about 28% of the workweek managing email and nearly 20% looking for internal information or co-workers who can help with certain tasks. “But panies use social media internally, messages e content; a searchable record of knowledge can