文档介绍：目录................................................................................4一、参展宗旨与目标设定.......................................................................................4参展宗旨.(一)........................................................................................4(二)目标设定................................................................................5二、)一产业需求分析..................................................................................(8..................................................................................(二)参展厂商介绍9..................................................................................(三)参展产品介绍12................................................................................................三、展会规划12......................................................................................(一)展会名称12......................................................................................(二)展会概括12................................................................................(三)展会举办单位13............................................................................(四)展会地点和时间(五)展品范围......................................................................................13(六)展会规模......................................................................................14(七)展位分布及价格............................................................................15四、营销规划................................................................................................16(一)营销活动目的................................................................................16(二)展会前营销策划............................................................................17(三)展会中营销策划............................................................................18(四)访客接待计划................................................................................24(五)报价议价规划................................................................................25(六)展会后营销规划...............................