文档介绍：Praise for The Art of SEO
“Roll up your sleeves, buckle your seat belt, and take your foot off the brake.
You are about to go on a journey from the very basics to the very high-end,
enterprise level, and then into the future of the art of SEO. These four authors
have been involved in marketing from the very start and have hands-
on experience. These are not pundits in search of an audience but practitio-
ners who have actually done the work, know how it’s done, and have the
scars to prove it. This is a dynamite primer for the beginner and a valued
resource for the expert. Clear, concise, and to the point, it may not make you
laugh or make you cry, but it will make you smart and make you essful.”
—JIM STERNE,PRODUCER OF THE EMETRICS MARKETING OPTIMIZATION
SUMMIT () AND CHAIRMAN OF THE WEB ANALYTICS
ASSOCIATION ()
“In your hands is a definitive collection of SEO knowledge from four leading
practitioners of the art. This book is required reading for pany, and
we’re also mending it to our clients.”
—ADAM AUDETTE,PRESIDENT,AUDETTEMEDIA,INC., AND LEAD SEO FOR
“The Art of SEO will give you the opportunity to learn from all the people who
taught me what I know today. Whether you are a beginner or a seasoned vet-
eran, this is the most informative resource on the search marketing industry.
An extremely important read for the ever-growing and fast-paced online mar-
keting world.”
—TONY ADAM, SEO PROGRAM MANAGER AT YAHOO!
“If you have a business online, you should be looking for ways to develop traf-
fic from search engines. That being the goal, your next stop should be a quiet
corner, a tea or coffee, and a fresh copy of The Art of SEO. Seriously, this book
can shave years off the learning curve for anyone thinking of delving into the
world of search marketing. The Art of SEO walks you through the most impor-
tant steps in planning and executing a top-flight program. Easy to understand
and well written, this book w