1 / 81
文档名称:

科技信息产品价格形成机制与定价模型研究.pdf

格式:pdf   大小:1,076KB   页数:81页
下载后只包含 1 个 PDF 格式的文档,没有任何的图纸或源代码,查看文件列表

如果您已付费下载过本站文档,您可以点这里二次下载

分享

预览

科技信息产品价格形成机制与定价模型研究.pdf

上传人:陈潇睡不醒 2021/10/17 文件大小:1.05 MB

下载得到文件列表

科技信息产品价格形成机制与定价模型研究.pdf

相关文档

文档介绍

文档介绍:




娟娜威姚姓姐始妥如好女奥奢套奎奈夺失央太,
个丧两丢东业世专不三万一










Abstract
Abstract
The core point in improving our innovation and competition lies in optimizing the
utility of the technology information product. However, in fact, the low efficiency of
transferring the technology information product into actual use dues to that the investors
have a vague realization of the utility and the cost of the technology information product.
Therefore, lots of researches focus on how to make full use of the technology
information product. And the most direct way to solve this problem is to form the
rational price for technology information product. Through analyzing the pricing
mechanism of technical information product, a method based on the consumer value
was proposed in the background of existing technical information products theory.
First of all, the widely used 3 level discrimination pricing and the bundling pricing
for technology information products were analyzed and point out that both methods
have limitations: the leading role of the consumers cannot be highlighted.
Then the pricing mechanism of the technical information product was analyzed,
it’s mainly affecte