文档介绍:Evolution Of Electronic Product Catalogues
San MURUGESAN , Ramanathan ANNAMALAI
Dept puting and Information Systems
University of Western Sydney
Campbelltown NSW 2560, Australia
E-mail: s.******@ or a.******@
Abstract delivery/fulfilment services. In view of its growing
importance and significance, creation, maintenance
Product catalogues e a long way from paper and integration of EPCs have now recognised a new
based to electronic and online forms. This paper discipline called Marketing Product Development
describes various types of Electronic Product Management (MPDM) [1].
Catalogues (EPCs) and presents a new taxonomy for
them based on information acquisition and EPCs differ in their scope, content, presentation and
presentation, information flow, enterprises involved in level of interaction with the user. They vary
creating the catalogues and approaches and techniques depending on the size and nature of business, type of
used. Further, it highlights advances in personalisation products they deal with, level of interaction with
and adaptive presentation of EPCs aimed to cater to (legacy) business information systems and the needs
specific preferences and information needs of users. It of business partners (suppliers and manufacturers) and
also presents general mendations on type(s) of the perceived needs of ultimate users of t