文档介绍：烟酒茶营销制胜5大秘笈
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
前不久给一家著名的海洋食品企业经销其海参产品的经销商，做《团购营销From 》方面的培训课程。就如何做好团购问题与企业老总和经销商进行了一天的热烈互动和深入的交流，客户反响非常强烈。现就课程中的主要观点和策略与同行分享，希望对大家有所借鉴。
在课程上我给大家首先抛出一个问题：
• 集体讨论：团购消费特点
结果大家你一言我一语，但总是说不到点上，我给出了如下的总结并做出详细解释：
•客户为组织性而非个人性：团购的客户一般为机关、企业、社团等组织，而非个人。如果是机关人员私下购买用于送礼，买得再多也不能算团购。
•***消费而非私人消费：组织客户的消费目的往往是为了组织利益或许同时兼顾个人利益，当然应是***消费占了绝大多数。
•消费性购买而非销售性购买：团购客户不是下游经销商，购买的目的往往是为了消费而非销售获利。如果是通过销售获利不应算团购，作为企业要重视和防止经销商以此骗取团购政策。
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily s