文档介绍：MBA学位论文作者:王霜中原证券公司业务创新策略研究 AB STRACT Inthefullliberalization ofChina’s financial industry inthebackground,China’s securities industry willface greatchallenges and present,China's panies profit from the main business brokerage and underwriting operations,which resulted in a profit mode e panies highly correlated with themarket trend,with ahigh degree ofstabilityandcyclical,and increased operational the same time,individual securities business convergence,a lackofbusiness division inthemarket badcircumstanceseasily lead petition. Inview oftheabove,first ofall,papers on theglobaleconomy ofCentral China pany innovation and theneed forurgency,and with thedeveloped countries andtheprofitability ofthesecuritiesindustry model pare tofmd gaps, andthatthesignificance ofthestudy. Secondly,through Central China pany inthecourse ofoperation oftheinternaland externalenvironment facing theanalysis,pointing out thatthe pany operating themain problems. 刀坊矗in view ofCentral China pany business generated by themany issues ofdeep-level mining the cause raisedthesix business innovation strategy:Group ofstrategy andtactics;technological superiority strategy,human resources elitiststrategy;build petitiveness strategy;inter- national strategy andtactics,and theestablishment of sound riskmanagement strategy. Finally’in accordance with the specific innovations in business strategy, proposed inthemain business ofspecific measures tobetaken. By using mainly foreign parative analysis ofquantitative data,a text description ofqualitative dataanalysis using realdata reflectthe current situation, identify thegap between Chinese andforeign brokerage firmsand found pany facing Securitiesissues,and forthefutureofbusiness innovation strategy and innovation measures for pany build petitiveness ofideas. Key words:Central China pany:Profit model;Innovation Strategy; Innovation measures MBA学位论文作者:王霜中原证券公司业务创新策略研究目录一、绪论?????????????????????????????1 (一)研究的背景与意义???