文档介绍：毕业论文(设计) 题目《浅析幽默广告的表现力》系别年级学生姓名学号指导教师 2 目录中文摘要·························································································· 3 第一章关于幽默广告······································································ 4 幽默广告定义········································································· 4 幽默广告的发展历史································································ 4 第二章幽默广告的语言特征及传播效应············································· 6 幽默广告的语言特征································································ 6 幽默广告的传播效应·····························································