文档介绍：JESR CONSULTING
Measuring the KM Return on
Investment (ROI)
1. Align with
Business
Strategy
2. Set A
Measurement
Baseline
3. Measure
Value 结易思然
4. Retain
Benefits
C O N S U L T I N G 1
JESR CONSULTING
A Four Step Process Is Needed for
ess
1. Align with
Business Step 4
Strategy Assist in
2. Set A Step 3
Measurement Benefits
Baseline Retention
Measure the
3. Measure
Value Step 2 Investment &
Benefits
4. Retain Establish a ..
Benefits Step 1 n…
tai
Measurement Re
….
Align KM and Baseline …
age
Business an
Strategy .M
ts….
efi
C O N S U L T I N G B2
JESR CONSULTING
Strategy: The Starting Point
“Knowledge Assets, like money or
1. Align with
Business
Strategy equipment, are worth cultivating only in the
2. Set A context of strategy.”
Measurement
Baseline
3. Measure
Value
4. Retain Thomas A. Stewart, Intellectual Capital:
Benefits
The New Wealth anizations
C O N S U L T I N G 3
JESR CONSULTING
Assessing ROI begins with targeting
where value can be obtained
1. Align with
Business “What must the business do to Business
Strategy differentiate itself from Strategy
2. Set petitors?…”
Measurement
Baseline Business Goals Business Goals
3. Measure
Value
“How can Knowledge
4. Retain Do Know Do Know
Benefits Management be used to Wells Wells Wells Wells
support these objectives in
ways that other capabilities
within anization
cannot?”
C O N S U L T I N G 4
JESR CONSULTING
Why do we need to set goals?
1. Align with
Business It forces us to focus on what’s important to the
Strategy
business
2. Set A
Measurement
Baseline We establish “plishment” based criteria for
3. Measure ess
Value
4. Retain Setting goals sets expectations
Benefits
It’s the first step in anizational
performance
C O N S U L T I N G 5
JESR CONSULTING
Who is involved in Strategic Planning
f