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【精品】应急风险沟通原则及在中国的实践.ppt

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【精品】应急风险沟通原则及在中国的实践.ppt

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【精品】应急风险沟通原则及在中国的实践.ppt

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文档介绍:Emergency munication Principles and Applied Practices in China 应急风险沟通原则及在中国的实践
Melinda Frost, MA, MPH
munications Officer
US Embassy, Beijing
Presentation Outline 主要内容
Emergency and munication Definitions 突发事件及风险沟通的定义
Emergency munication Principles
应急风险沟通的原则
Emergency munication in China
中国开展应急风险沟通的情况
Rapid Assessment and application in outbreak settings
疫情暴发时的快速评估及应用
What is Emergency munication? 什么是应急风险沟通?
The attempt by science or public health professionals to provide information that allows an individual, stakeholders, or an munity to make the best possible decisions during an emergency about their well being.
在突发事件发生时,公共卫生专业人员及学术界人士努力通过向个人、利益相关者(单位)乃至整个社区提供信息,从而帮助他们做出有利于他们安好的最佳决策。
Emergency munication
应急风险沟通
passes the urgency of crisis (disaster or disease outbreak) when anization municate with affected audiences with the need municate risks and benefits to target audiences在危机事件(灾难或疾病暴发)发生时,相关的组织机构必须向受到影响的群体告知风险及利益。
Explain crisis and empower decision making
对危机事件进行解释并使受影响的群体有能力作出决定
Emergency and munication Working Definitions/Concepts定义/概念
Emergency munication Purpose目的
To provide accurate and timely information as well as essential coordination during an emergency
在突发事件发生时,及时提供准确的信息;同时,作必要的协调。
To inform the public of potential risks and steps being taken during an emergency
告知公众突发事件带来的潜在风险及应采取的行动
Emergency munication Purpose目的
To aid individuals, stakeholders, munities to accept the imperfect nature of choices and to make best possible decisions during an emergency 帮助个人、利益相关者(单位)或社区接受在突发事件中所作选择的不完美性并且做出可能做出的最佳决定。
Emergency munication Purpose目的
Emergency munication Lifecycle 应急风险沟通的过程
To facilitate and anticipate the needs of the public, the media, and partners at different stages 预测并努力满足公众、媒体及伙伴在不同阶段的需求
Each stage has munications and information requirements
每个阶段对沟通及信息的要求都是不同的
Maintenance
过程中
Resolution
解决阶段
Evaluation
评估
Initial
开始阶段
Pre-crisis
危机发生前
Pre-munication 危机发生前的沟通
Be prepared 有所准备
Foster alliances 加强联盟
Develo