文档介绍：电子商务案例2 (E-commerce case 2)
11. , is the sale of goods familiar to consumers, something that is not familiar with, or necognized and accepted degree is high, participation and enthusiasm of users is relatively high, the registration and open convenient purchase it is convenient, information, wide variety, low price, big choice, open house is convenient, cost, easy management, page concise, clear, easy to understand, and the website that Guidance is also good and careful. These are the advantages of a larger online shopping network in china.
Some factors are also troubled online transactions is the site of the disadvantages, such as difficult to control and solve the problem of integrity, resort to deceit and difficult to control and prevention, although eBay from EBAY experience in terms of integrity, take credit evaluation, but some people will take note book several names and called friends give yourself the turnover rate is not high is the biggest obstacle, the operation process is simple, accompanied by the high cost and not timely customer service, the service is not in place, are restricting the development of online trading market.
Another big drawback is that these sites lack some small advice and advice, and they don't direct consumers to spend and shop online because they focus on sellers.
3, the highest recognition of the Internet business sites, online shopping