文档介绍：American Typical Brands
One of the most well-known features of America
is
BRAND
Type
Public
Traded as NYSE: COH
S&P ponent
Industry Fashion, accessories
Founded 1941
Founder Lillian and Miles Cahn
Headquarters 10 Hudson Yards
New York, NY 10001[2]
United States
Number of locations
1,014 (2014)
Key people
Jide Zeitlin (Chairman of the Board)
Victor Luis (CEO)
Stuart Vevers[5] (Executive Creative Director)
Andrea Resnick (interim CFO)
Products Women's and men's bags, women's and men's accessories, women's and men's apparel, watches, footwear, jewelry, eyewear, and fragrance
Revenue Increase $ billion (2016)
THE HISTORY
1946: Miles & Lillian Cahn join Coach(add women's leather handbags)
1961–1974: Bonnie Cashin designs for Coach
1979: Lewis Frankfort Joins Coach
1985: Sale to Sara Lee
1996: Reed Krakoff leads design
2013–present: Leadership changes and store closures
the leather
During the early years, Cahn noticed the distinctive properties and qualities of the leather used to make baseball gloves.
With wear and use, the leather in a glove became softer and suppler.
this process also created a richer, deeper color in the leather.
Soon after Cahn developed this new process, Lillian Cahn suggested to Miles that pany supplement the factory's men's accessories business by adding women's leather handbags.
Miles and Lillian Cahn bought pany through a leveraged buyout in 1961.
Cashin instituted the inclusion of side pockets, coin purses, and brighter colors (as opposed to the usual hues of browns and tans) in the products.[10] Cashin also designed matching shoes, pens, key fobs, and eyewear,[10] and added hardware to both her clothes and accessories–particularly the silver toggle that became the Coach hallmark–declaring that she had been inspired by a memory of quickly fastening the top on her convertible sports car.
THE DESIGN
Mentholatum
The beginning of The pany started when Albert Alexander Hyde who is an American maker of non-prescription health c