文档介绍：中国加入WTO对空调行业的挑战和机会TheChallengesandOpportunitiesFacedbyAir-conditionerIndustryasChinahasbeentheMemberofWTOInternationalBusiness陈志明csuczmgCSUMBA()PARTⅠTheDecadeofAir-conditionerIndustrybeforeChinaEntryintoWTO(1991__2001)--------------------------------------------------------------------conditionerIndustry----------------------------------5a)Industryofhighincreaseextentb)GlobalAir-peteaslowerpriceasweapond)Profitstendtodeclinee)Causesandproblemsofhighincreaseair--conditionermarket---------------------------------------------------------11a)Nationalsortsproportioninglobalair-conditionermarketb)Productsortsproportioninglobalair--conditionermarket-------------------------------------------------------12a)GrossofrequirementinAmericanair-conditionermarketb)ProductsortsstructureinAmericanair-conditionermarketc)ProductexportedtoAmericabyChineseair-conditionerenterprisePARTⅡTheStatusQuoofAir-conditionerIndustry(2002,The1styearofWTO)---------------------------------------------------------------------------------------------------------------------------------------------------------------------15a)Characteristicoftotaloutputb)--------------------------------------------------------------------------------16a)Characteristicoftotalsalesb)Characteristicofseasonsc)Characteristicofbrand◆Salesinthehomecountrya)Characteristicofseasonsb)Characteristicofbrand◆Exporta)Characteristicofseasonsb)------------------------------------------------------------------------------------------20a)Characteristicofseasonsb)CharacteristicofbrandPARTⅢTheFutureofChineseAir-conditionerIndustry(later2002)___TheChallengesandOpportunitiesfacedbyAir-conditionerIndustryasChinahasbeentheMemberofWTO(TOWSAnalysis)-conditionerindustryasChinaentryintoWTO-------22a)NewfactorofaffectingChineseair