文档介绍：Competitive Advantage and its Sources in an Evolving
Market
Apostolos D. Zaridis
Department of Business Administration, Aegean University, Chios, Greece
Abstract. In a continuously altered and evolving Market, as is the food manufacturing market, the main and long-lasting
objective of firm that is the maximization of its wealth and consequently the continuous remaining in profit regions,
appears that it is possible to be achieved via the obtainment and maintenance of diachronically long-petitive
advantage, which it will render the firm unique or leader force in a petition that is continuously extended
in a globalized market. Various definitions and different regards are developed in regard to petitive advantage
and the way with which a frnn it is possible, acquiring it, to star in the market in which it is activated. As result of
petitive advantage in a es the above the average performance. Abundance of resources and
competences that are proposed as sources petitive advantage in the resource-based view literature exists, while
they are added continuously new based on empiric studies. In any case, it appears to suffer hierarchy of sources of
competitive advantage, with regard to sustainability of these.
Keywords: Business and Management, Competitive Advantage, Food Manufacturing smes.
PACS:
INTRODUCTION
In a continuousl