文档介绍：有关大学生旅游****惯的文献综述
——以浙江农林大学为例
茶文化专业学生:胡陈君宋蓓夏淼闫方卉范春林
任课教师:郑国全
摘要:长久以来,大学生旅游市场被业界看作低消费,低利润的代名词,而事实上,大学生旅游市场潜力巨大。青年是国家和民族的未来,也是旅游产业的希望。哪个省,哪个旅游项目的赢得了青年的喜爱,就赢得了未来和希望。那么,现在大学生的旅游消费水平如何?出游目的是什么?相关部门或者旅游景点该如何完善服务吸引大学生?如何才让旅游更好地推动经济的发展?一系列的问题有待解决。本文针对大学生旅游****惯的定量分析,从而得出现代大学生在旅游****惯上定性的特征。
关键词:旅游;大学生旅游;旅游****惯
A review of university student’s tourism behavior
Abstract: For a long time, university students' tourist market is now as low consumption, low profits, and in fact, the pronoun of university students' tourist market potential is tremendous. Youth is the future of a country and nation, and is also the hope of tourism industry. Which province, the tourism project who won the youth's favorite meant winning the future and hopes? Then, what’s level of college students’ tourism consumption? What are the purposes of going out? How do travel relevant departments or tourist attractions perfect service to attract student? What can we do to make tourism promote economic development? A serious of problems remains to be solved. After the quantitative analysis of the university students' tourist habits in modern college students, we could obtain the characteristics of travel habits qualitatively.
Key words: tourism; university student tourism; tourism behavior
随着我国旅游业的迅速发展,大学生旅游逐渐成为我国旅游消费的一个重要组成部分。课题主要是大学生旅游****惯的分析。了解大学生旅游前的准备,包括旅游动机,旅游考虑的问题及影响因素,比如资金、旅游目的地的选择等,消息获得渠道,出游方式选择;而在旅游期间调查包括交通、饮食、