文档介绍：基于综合平衡计分卡的企业战略实施研究
(论文摘要)
译文:
Based on prehensive study of the implementation of the Balanced Scorecard Corporate Strategy
2008年,后的中国航空工业集团公司(简称“中航工业”)经过重组整合,成功跻身于世界500强企业,也成为我国十大军工企业集团中第一个跻身世界500强的军工企业。集团公司采用母子公司事业部制的全新管理模式进行经营运作和战略管控,并提出了“两融、三新、五化、万亿”的发展战略(两融:融入世界航空产业链,融入区域发展经济圈;三新:新的商业运作模式、新的网络集成能力和新的品牌价值;五化:市场化改革、专业化整合、资本化运作、国际化开拓和产业化发展;万亿:到2017年实现销售收入突破一万亿元)和“跻身世界航空工业强者之林”的长远规划和宏伟目标。
译文:
In 2008, after the China Aviation Industry Corporation (referred to as "China Aviation Industry") through the re-integration, essfully established itself as the world's top 500 enterprises, but also e China's top ten military-industrial enterprise groups, the first one among the world's top 500 of the military enterprise. Parent-subsidiary group division with a new management model of the system operation and strategic management and control, and proposed the "two financial, three new, five-oriented, one trillion" development strategy (2 melt: integration into the world aviation industry chain, integration into the regional economic development circles; three new: the new business mode of operation, the work integration capabilities and new brand value; 5 of: market-oriented reform, professional integration, capital, operations and international exploration and industrial development; 1 trillion: By 2017, sales e is above one trillion yuan), and "one of the world's aviation industry