文档介绍：KFC
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History and Sign of KFC
In recognition of his contribution to his home, Kentucky gave him the honorary title of Colonel Sanders.
Colonel Sanders a suit, gray-haired and bearded image of the goat has became an international brand.
which is the best symbol of KFC.
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KFC's values
Our mission
Our expectation
Our belief
Our work attitude
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KFC enterprise culture
Service and the pursuit of excellence
Attention and perfect service quality
"Positive, encouraging."
“Restaurant manager first”
Work, to excellence
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Main business strategy
e more brand integration, the leader
In a restaurant, let consumer can enjoy two gourmet brand and more choices
Main business strategy development
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Mode of operation
Fast-food chain form
Industrialized production
Standardized products
Employee localization
Raw materials are imported
Provide condiment and beverage supplier directly
Fried chicken burger and fries and in-store processing
A new kind of food per month
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Company annual meeting, each management department within the group with partners, vendors and mutual cooperation and the future direction of developme