文档介绍：MarketingPlanAbstract:Changeisafamiliarconceptinthemobile-phoneindustry,,researchinMotion,makeroftheBlackberry,buyanewproduct,theBlackberryBold,petingwithApple’siphoneandGoogle’sG1,andotherwell-,:marketsmartphonesalespromotionMarketingEnvironmentAnalysisIntheChina’smarket,’sdata,%intheworld'ssmartphonemarket,%intheword’’shasmorethan16,000,000usersintheworld,'seconomy,BlackberrywillsalegoodinChina,and“blackberryservice”inChinadevelopingstepbystep,Blackberry,thissmartphonebrandwhichisaverywell-’siphoneandGoogle’sG1inthesametime,theuniquenessofblodwillwinbettermarketsharethanit’,asfaraschina’ssmartphonesusers,alwaysattheagebetween20-40,andtheymayyoungormiddle-￥e,ebetween￥4000and￥’,havethehighabilitytopay,paymoreattentiontothebester,andplentifulofsmartphones’function,monofthesmartphones’-gardesmartphone,notonlysatisfythemwiththeirdemandoffunction,butalsomeetthemenjoyluxury,’si