文档介绍：中文摘要
摘要
我国城郊旅游开发才刚刚起步,由于有其内因外力地推动,发展势头迅猛。
但是国内对城郊旅游的理论研究滞后于实践的发展,在现实的城郊旅游开发中,
虽然一些城郊旅游开发的初衷和出发点很好,但由于缺乏新颖的创意、合理而系
统的规划,导致经济效益不明显,甚至影响当地的生态环境,需重新策划,以“盘
活”其旅游开发,因此对城郊旅游的开发与规划进行研究有很强的现实意义。本
论文在前人研究的基础上,尝试对城郊旅游的开发条件、方法、内容等方面进行
探索性系统地研究,并对城郊旅游产品引入 CIS 理念进行形象与营销策划。论文
由五部分组成:
1、首先对旅游规划方面的知识,进行系统的综述,以期对下文的城郊旅游规
划给予理论上的指导。
2、从城郊旅游的历史发展与国内外研究状况入手,指出国内城郊旅游研究落
后于实践的发展,论证了城郊旅游开发研究的迫切性。
3、梳理国内城郊旅游研究的主要成果,并着重阐述了城郊旅游的产生动因和
发展特点,为城郊旅游开发提供依据。
4、较为系统地阐述了城郊旅游开发规划的内容和方法,并对城郊旅游产品进
行创意策划。
5、以第 4 部份理论论述为依托,以清镇市旅游项目开发为例,做了实证研究,
深入分析其所在区域的资源,清镇市城郊旅游潜在的客源市场,游客的动机,初
步探讨了清镇市城郊旅游产品开发。结合具体待开发项目,利用科学的研究方法
进行研究,提出科学开发城郊旅游的建议,对其深度开发提出构想。
关键词:城郊旅游,旅游开发,规划,系统思维方法
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英文摘要
ABSTRACT
Suburbs tourism in our Country is in early stage while the development is quite
swift and violent because of internal and external forces driving. However, relevant
theory research presently lags behind the development of the construction at home.
Most of the existing projects of suburbs tourism, lack of novel creativity as well as
reasonable and systematic programming, have got little economic benefit, and need be
schemed again in order to activate the tour development. Therefore, it is quite
significant in practice to do research on the exploitation and programming of suburbs
tour projects. The current study, based on the research literature in existence, is
purposed to explore the conditions, approaches and content for the exploitation of
suburbs tour projects as well as to make a creative scheme for the suburbs tour products.
This thesis consists of the following five parts:
1. Systematic literature review on the tour programming is presented in this part so
as to supply some theoretical directions for the subsequent suburb tourism scheming
research.
2. This part starts with reviewing the historical development of suburbs tour
exploitation and the relevant research in existence abroad and at home, based on which
the author points out the fact that the research of suburb