文档介绍:Adventure Works: The ultimate source for outdoor equipmentAdventure Works 2006 Sales ProposalLinda MartinSenior Vice PresidentWorldwide SalesMarch 24, 2005Executive Summary?The ConceptwJust-in-time retail inventory?The OpportunitywReduced overhead costswIncreased customer satisfaction?The PotentialWhat We’ll Cover Today?A review of our current products and profits?2005 sales research?Proposed new products?Costs on return and investment projections?Terms and conditions?Strategy and schedule?Sales and marketing needs?Questions and answersOur Current Products?CampingwDuffel BagswDaypackswFamily camping tentswFoam sleep padswInternal frame packswCookwarewDehydrated food packs?ClimbingwHarnesseswClimbing shoeswHelmetswRappel gloveswRope bagswCarabineerswGaitersPrevious Year Profits(in millions)2005 Sales Research?Customersw2005 is projected to attract 920,700 new customersw27% of first-time customers have e repeat customers?TransactionswAverage sale transaction = $% of customers have bought at least 1 non-sale item in addition to a sale itemProposed New Products?Survival gear?Sportswear?Outerwear?Off-road bicycles?Fishing equipment and tackle?Canoes and personal rowing shellsCosts of Return on Investment Projections?Costs?ROITerms and Conditions?Terms and conditions #1?Terms and conditions #2?Terms and conditions #3?Terms and conditions #4?Terms and conditions #5Strategy and Schedule?StrategywTactic #1wTactic #2wTactic #3?ScheduleAdopt plan3Q05Implement4Q05Evaluate3Q06Adjust4Q06