文档介绍：河北工程大学
硕士学位论文
社会责任、社会资本与企业核心竞争力评价研究
姓名:张军
申请学位级别:硕士
专业:企业管理
指导教师:姚立根
2011-04
摘要
摘要
国内频发的食品安全恐慌、“民工荒”、特大矿难事故以及严重的环境污染等
问题使我们在关注企业快速发展的同时,也逐渐将目光转向企业社会责任承担问
题。经济社会的迅速发展,仅靠企业内部资源优势获取主动的传统企业竞争规则
已不再有效。以网络联系、信任和认知等为主要特征的社会资本作为一种新的资
本形式,越来越受到企业的关注。
自企业核心竞争力理论提出以来,越来越多的学者从不同视角探究企业竞争
优势的来源。本文侧重研究企业社会责任承担、社会资本及其与核心竞争力关系,
理论上是对企业核心竞争力理论的丰富和完善,拓展了核心竞争力研究的视角。
本文结构安排如下:第一,介绍本文选题背景及研究意义,并对国内外相关
文献进行综述。第二,阐述本研究所运用到的基础理论,包括社会责任理论、社
会资本理论、知识资本理论及企业核心竞争力理论。第三,从企业对社会责任的
承担问题展开,分析企业承担社会责任的资源效应,并结合社会资本三维度划分,
进行“社会责任、社会资本及企业核心竞争力一体化”研究。第四,文章从人力
资本、技术资本、社会责任和社会资本四个角度构建企业核心竞争力评价指标体
系。第五,构建本文应用的模糊隶属度转换算法评价模型,介绍具体算法步骤。
第六,实现对目标企业核心竞争力的评价,并对目标企业提升竞争力提出对策建
议,以期为企业核心竞争力培育和评价提供一些参考建议。
关键词:社会责任;社会资本;核心竞争力;评价
I
Abstract
Abstract
Frequency of domestic food safety scare, "Labor Shortage", serious mining
accidents and serious environmental pollution and other issues in the rapid
development of enterprises make us increasingly turning our concern to the issue of
corporate social mitment. Rapid economic and social development
also make the contact between enterprise development and social more and more
closely, the petitive rules relying on internal resources for of the
initiative is no longer valid.
Since the petence theory has been proposed, more and more scholars
explore the sources petitive advantage from different perspectives. This
research focuses on corporate social mitment, social capital and
their relationship with the petencies, which expand the research perspective
of petence and rich the theory.
This paper anized as follows: First, introducing the background and
significance of this topic, and related literature were reviewed. Second, explained the
basic theory for this research, including the theory of social responsibility, social
capital theory and the theory of petence. Third, from the perspective of
corporate social mitment bined with the degree of social
capital by three-dimensional, the paper m