文档介绍：Strategic Management Model
Environmental Strategy Strategy Evaluation
Scanning: Formulation: Implementation: and Control:
Gathering Developing Putting Strategy Monitoring
Information Long-range Plans into Action Performance
External: Mission
Opportunities
and Threats Reason for
existence Objectives
Natural What
Environment: results to Strategies
Resources and plish
climate by when Plan to
achieve the Policies
Societal mission &
objectives Broad
Environment: guidelines Programs
General forces for decision
Task making Activities
needed to Budgets
Environment: plish
Industry analysis a plan Cost of the
programs Procedures
Internal: Sequence
Performance
Strengths and of steps
needed to
Weaknesses do the job Actual results
Structure:
Chain mand
Culture:
Beliefs, expectations,
values
Resources:
Assets, skills,
competencies,
knowledge
Feedback/Learning: Make corrections as needed
THIRTEENTH EDITION
Strategic
Management
and Business
Policy
TOWARD GLOBAL SUSTAINABILITY
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THIRTEENTH EDITION
Strategic
Management
and Business
Policy
TOWARD GLOBAL SUSTAINABILITY
Thomas L. Wheelen J. David Hunger
Formerly with University of Virginia Iowa State University
Trinity College, Dublin, Ireland St. John’s University
with major contributions by
Kathryn E. Wheelen
Alan N. Hoffman
Bentley University
Boston Columbus Indianapolis New York San Francisco Upper Saddle River
Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal
Toronto Delhi Mexico City Sa~o Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo
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