文档介绍：4
The knowledge base for product
development
The ability of pany to build a knowledge core and continuously create new
knowledge is critical to the ess of product development. There are four areas
where knowledge is needed for product development:
• the different cultures of the world, their needs, wants and attitudes, and how
they can assimilate and absorb new products;
• basic knowledge and skills of present raw material production and food
processing;
• high technological knowledge and problem-solving skills to develop new
technologies;
• product development systems anisation.
Basically this is applying the total technology concept to food product
development – society, company environment, company resources, knowledge,
organisation, techniques and the practice of product development. Management
selects and integrates the knowledge in pany, and provides the conditions
for knowledge to be created. There has to be munications system in the
company so that knowledge spreads and grows throughout pany.
Knowledge is dynamic, causing change. It is important to recognise that
knowledge is not just information and databases, but it is part of the active
development in pany anising the present system and activities, and
also in developing new systems and activities. Information can be the basis for
revealing and creating knowledge, but knowledge is in people – in their heads, in
their problem-solving skills. It is in their understanding of the interaction between
technology and society and also of the specific interactions of the consumer and
the product, the worker and the processing plant, the salesperson and the retail
outlet, the cook and the kitchen, and so on.
150 Food product development
Knowledge causes change; information is the basis of change. Today, there is
increasing emphasis of this being a ‘knowledge society’, as if knowledge is
something new. Knowledge has been around for a long time; there are periods
when it increases