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Chapter 15 Media (1).ppt

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Chapter 15 Media (1).ppt

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文档介绍:Media (1)
Chapter 15
Xiao Huiyun
December, 2005
Division of media
Introduction
Television viewing is Britain’s most popular pastime. The average Briton spends more than three and a half hours per day watching television, including videotapes. More than 97 percent of Britain’s households have a color television and 73 percent have a videocassette recorder (VCR). Practically every home has a radio, and about 70 percent of the population listens to radio on a daily basis.
British National broadcasters
Public broadcasting
The largest UK broadcaster is the BBC which runs two national television channels (with national and regional sub-divisions), five national radio stations, cable and digital TV channels, and more than 40 local radio stations. The Corporation has global enterprises in both television and radio, as well as a broadcast monitoring service, and Europe's most visited content web site. Although predominantly a public anization, which raises revenue from a universal licensing system, the BBC also mercially in many domains both inside and outside the UK
British National broadcasters
Private broadcasting
Independent Television ITV (the Channel panies) – 15 regionally based franchisees provide both local and national (network) services. In addition, GMTV operates a work service. The entire Channel 3 service is largely dominated by panies, Carlton and Granada. They own or control 12 of the ITV franchises.
Channel 4 is a hybrid public service, minority interest service which also raises revenue through advertising sales. (There is a separate fourth channel in Wales, Sianel Pedwar Cymru [S4C], which is funded partly by advertising and partly by the State, and carries peak-time Welsh language programming.)
A fifth terrestrial channel began broadcasting in April 1997. Channel 5 is mercial operation carrying advertising
The UK Television
The five works (excluding satellite)
Cable and digital
Five works in the UK.
The main channels
BBC 1 - since 1936, gene

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