文档介绍：Chapter 9 Managerial Decision Making
Managerial Decision Making
Chapter 9
Developed by Velma E1>. McCuiston - The University of Tampa
Managerial Decision Making
Decision making is not easy
It must be done amid
ever-changing factors
unclear information
conflicting points of 5>view
Manager’s Challenge: Tupperware
Developed by Velma E. McCuiston - The University of Tampa
Managerial Decision Making
Decision Characteristics
Decision-making Models
Steps Executives Take Making Important Decisions
Participative Decision Making
Techniques for Improving Decision Making in Today’anizations
Topics
Chapter 9
Developed by Velma E. McCuiston - The University of Tampa
Decisions and Decision Making
Decision = choice made from available alternatives
Decision Making = process of identifying problems and opportunities and resolving them
Developed by Velma E. McCuiston - The University of Tampa
Categories of Decisions
Programmed Decisions
Situations occurred often enough to enable decision rules to be developed and applied in the future
Made in response to anizational problems
Nonprogrammed Decisions – in response to unique, poorly defined and largely unstructured, and have important consequences to anization
Ethical Dilemma: The No-Show Consultant
Developed by Velma E. McCuiston - The University of Tampa
Decisions and Decision Making
Many decisions that managers deal with every day involve at least some degree of uncertainty and require nonprogrammed decision making
May be difficult to make
Made amid changing factors
Information may be unclear
May have to deal with conflicting points of view
Developed by Velma E. McCuiston - The University of Tampa
Certainty, Risk, Uncertainty, Ambiguity
Certainty
all the information the decision maker needs is fully available
Risk
decision has clear-cut goals
good information is available
future es associated with each alternative are subject to chance
Uncertainty
managers know which goals they wish t