潜在汽车消费者购物行为分析.doc

文档介绍：潜在汽车消费者购物行为分析
文档名称
潜在汽车消费者购物行为分析
文档类别
中文企业网站——行业数据
文档创建人
市场部
文档创建日期
2010-3-3
最终修改日期
2021-12-20
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
所属部门
北京益派市场咨询有限公司
文档页码
13/13
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
潜在汽车消费者购物行为分析
分析消费者，了解消费者已经成为各行各业扩展市场必须要做的功课，对于汽车企业来说也不例外。金融危机面前，中国汽车市场是全球不多的几个保持发展势头的区域，这个市场里越来越多的汽车商品，使消费者拥有了丰富的选择权。在汽车行业内，了解消费者已经成为一个老生常谈的话题。然而，乘用车的消费者在购物行为上可以分为几种？占有多大比例？每种类型的消费者具有什么样的行为方式？
为了了解乘用车潜在消费者的购物行为特征，北京益派市场咨询有限公司（简称：益派咨询）在全国范围内进行了乘用车潜在消费者调查。调查中，益派咨询将预计三个月内购车的消费者定义为潜在消费者。
文档名称
潜在汽车消费者购物行为分析
文档类别
中文企业网站——行业数据
文档创建人
市场部
文档创建日期
2010-3-3
最终修改日期
2021-12-20
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn o