文档介绍：营养餐创业计划书
目录
.................................................................................析 ..........................................................................................................................................
9

宏观环境分析 ...................................................................................................................
9

社会背景分析 ......................................................................................................
9

经济背景分析 ...................................................................................................
10

政策背景分析 ...................................................................................................
12
................................................................................................................
13

供应商 .................................................................................................................
13

消费者 .................................................................................................................
13

现有竞争者 ........................................................................................................
14

潜在替代品 ........................................................................................................
14

内部能力分析 ...................................................................................................
15
SWOT分析 ......................................................................................................................
16

优势（ Strengths） ..........................................................................................
16

劣势（ Weakness） ........................................................................................
16

机会（ Opportunity ） .....................................................................