文档介绍：Ethics and Social Responsibility
Chapter 5
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Ethics and Social Responsibility
Ethical values
Social responsibility
Fundamental approaches to ethical issues
Chapter 5 Topics
Managers’s Challenge: Timberland
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Ethics
The code of moral principles and values that govern the behaviors of a person or group with respect to what is right or wrong.
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Three Domains of Human Action
Amount of
Explicit Control
High
Low
Domain of Certified Law
(Legal Standard)
Domain of Ethics
(Social Standard)
Domain of Free Choice
(Personal Standard)
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Ethical Dilemma
A situation that arises when all alternative choices or behaviors have been deemed undesirable because...
potentially of negative ethical consequences, making it difficult to distinguish right from wrong
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Criteria For Ethical Decision Making
Most ethical dilemmas involve
Conflict between needs of the part & whole
Individual versus anization
Organization versus society as a whole
Managers use normative strategies to guide their decision making - norms and values
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Ethical Decision Making Approaches
Utilitarian Approach
Individualism Approach
Moral-Rights Approach
Justice Approach
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Utilitarian Approach
Moral behavior produces the greatest good for the greatest number
Critics fear a “Big Brother” approach and ask if mon good is squeezing the life out of the individual
Example – Oregon’s decision to extend Medicaid to 400,000 previously ineligible recipients by refusing to pay for high-cost, high-risk procedures
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Individualism Approach
Acts are moral when they promote the individual's best long-term interests, which ultimately leads to the greater good
Individual self-direction paramount
Individualism is believed to lead to honesty & integrity since that works best in the long run
Examples: Top executives from , Enron, Tyco demonstrate flaws of approach
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Moral-Rights Approach
Moral decisions are those that best maintain the rights of those people affected by them.
An ethical decision is