文档介绍：THE SYNERGY OF CORPORATE R&D AND
COMPETITIVE STRATEGIES: AN
EXPLORATORY STUDY IN AUSTRALIAN
HIGH-PANIES
ZIQI LIAO
Hong Kong Baptist University
PAUL F. GREENFIELD
The University of Queensland
This project examines how Australian high panies approach the
synergy between corporate R&D and strategic management. Research hypothe-
ses are tested empirically using the data collected from a number of Australian
firms in three selected industrial sectors: information technology, pharmaceuti-
cals and biotechnology. The results suggest that the responding firms have been
aware of the importance of integrating R&D decision making with corporate
strategic management as well as the consistency between R&D petitive
strategies. In particular, the development of higher value-added products with
a focus on a particular market segment has been stressed in directing corporate
R&D programs and projects. 2000 Elsevier Science Inc.
INTRODUCTION
Industrial research and development (R&D) has been emphasized in Australia
because of the potential impacts that R&D could generate on the achievement of
petitive edge in the marketplace. Many technology-panies have
not only had medium- to long-term plans for technological development but also
allocated certain amount of resources on R&D (Johnston et al., 1990). However,
corporate involvement in R&D is still limited although the government has provided
tax incentives to industrial R&D since 1986. R&D spending by the private sector
remained around % of Australian Gross Domestic Product in the 1980s and
Direct correspondence to: Ziqi Liao, Hong Kong Baptist University, Kowloon, Hong Kong; E-mail:
zqliao@
The Journal of High Technology Management Research, Volume 11, Number 1, pages 93–107
2000 Elsevier Science Inc.
All rights of reproduction in any form reserved.
ISSN: 1047-8310
94 THE JOURNAL OF HIGH TECHNOLOGY MANAGEMENT RESEARCH VOL. 11/ NO. 1/2000
early 1990s (ABS, 1991), and gradually inc