文档介绍：actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building underunder easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
1、消费者研究
研究内容
1）消费者需求现状和趋势；
消费者对手机消费的需求现状
影响消费者购买是手机的首要影响因素
分析影响需求量的各种因素，判断需求的变化趋势
2）消费者对手机的使用状况
品牌，品牌喜爱程度，品牌形象
对手机外观及功能等方面的要求条件
消费者最注重的手机功能
可以接受的价格
3）消费者对手机价格的敏感度
消费者对各种有一定知名度的手机愿意支付的价格
消费者对各种有普通品牌手机愿意支付的价格
消费者对促销手段的参与程度
4）消费者对手机的使用方式
消费者的使用频率；
消费者手机的更新周期。
消费者使用手机最常用的功能
5）消费者手机的购买方式
消费者购买此类产品愿意选择的渠道
消费者购买手机的地点
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
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