文档介绍：Chapter 6 Strategy Analysis & Choice
Strategic Management: Concepts & Cases
11th Edition
Fred David
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Chapter Outline
The Nature of Strategy & Choice
prehensive Strategy-Formulation Framework
The Input Stage
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Chapter Outline (cont’d)
The Matching Stage
The Decision Stage
Cultural Aspects of Strategy Choice
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Chapter Outline (cont’d)
The Politics of Strategy Choice
Governance Issues
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To acquire or not to acquire, that is the question – Robert J. Terry
Strategy Analysis & Choice
Life is full of lousy options – General . Kelley
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-- Establishing long-term objectives
-- Generating alternative strategies
-- Selecting strategies to pursue
-- Best alternative - achieve mission & objectives
Nature of Strategy Analysis & Choice
Strategy Analysis & Choice
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Vision
Mission
Objectives
External audit
Internal audit
Past essful strategies
Strategy Analysis & Choice
Alternative Strategies Derive From --
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Strategy Analysis & Choice
Generating Alternatives --
Participation in generating alternative strategies should be as broad as possible
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Comprehensive Strategy-Formulation Framework
Stage 1: The Input Stage
Stage 2: The Matching Stage
Stage 3: The Decision Stage
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Strategy-Formulation Analytical Framework
Internal Factor Evaluation Matrix (IFE)
External Factor Evaluation Matrix (EFE)
Competitive Profile Matrix (CPM)
Stage 1: The Input Stage
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