文档介绍：左尔茶餐厅宣传推广企划书
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目录
一、市场背景及定位············································3
二、消费者情况················································3
三、品牌营销目标··············································3
四、战略规划··················································3
五、营销推广组合
产品策略················································3
价格策略················································5
广告策略················································5
促销策略················································5
事件策略················································5
公关及形象活动·······························