文档介绍:中国科学技术信息研究所
硕士学位论文
中日典型钢铁企业竞争情报活动及对企业竞争力的影响研究
姓名:朱文英
申请学位级别:硕士
专业:情报学
指导教师:王汉栋
20040801
中日典型钢铁企业竞争情报活动
及对企业竞争力的影响研究
摘要
企业竞争情报研究是市场激烈竞争的产物尤其是世纪的世界政治经
济社会和科技等变化迅速国内外市场竞争日趋激烈如何有效地抵御竞争
对手的情报活动已成为企业关注的焦点而钢铁工业是我国的支柱产业对
国民经济的发展具有重大的影响日本是钢铁强国也是世界公认的情报大
国因此研究中日钢铁企业如何开展竞争情报活动并分析竞争情报对企业竞
争力的影响具有重要的现实意义
本文首先对竞争情报的一些基本理论进行综述分析影响钢铁企业竞争力
的内外部因素其次对宝钢与日本新日铁的竞争情报活动进行综述并采用定
标比超的分析方法从经营能力产品竞争力技术创新能力国际化扩张能力
竞争情报能力个方面对宝钢与新日铁进行了对比分析同时分析了技术情报
市场情报与政策情报等对企业竞争力的影响最后根据研究结果提出了中国钢
铁企业提高竞争情报能力的对策
关键词钢铁企业上海宝钢集团公司新日铁公司竞争情报竞争力
The Study petitive Intelligence Activities
of Typical Iron & panies in China and Japan and
Effect on petitiveness
Abstract
The fierce petition results in study of petitive
intelligence. Especially, the politics, economy, society, science and technology in 21
century change quickly, and the petition is ing more impetuosity.
How to resist petitors intelligence activities es the focus in enterprises.
Iron & steel industry is the pillar industry in our country and has great effect on the
development of national economy. Japan has a great power on iron & steel industry,
and also has great power petitive intelligence in the world. Therefore, it is of
great practical significance to study petitive intelligence activities of iron &
steel enterprises in China and Japan, and to analyse its effect on enterprise
competitiveness.
This article firstly sums up the theories petitive intelligence, effect
factors on iron & steel petitiveness; Secondly, sums up the
competitive intelligence activities of Baosteel and NSC, respectively using the
method of benchmarking to analyse petitiveness of Baosteel and NSC in the
aspects of operations, products, R & D, expanding ability petitive
intelligence. And to analyse the effects of technology intelligence, market
intelligence and policy intelligence on the petitiveness; Finally,
suggests the countermeasures to improve petitive intelligence ability of iron
& s