虚拟运营商与传统运营商的竞合关系博弈分析.doc

文档介绍：
虚拟运营商与传统运营商的竞合关系博弈
分析
宁嘉文1,许佳男2,周慧琴1**
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(1. 北京邮电大学经济管理学院,北京 100876;
2. 北京市国税局,北京 102401)
摘要:虚拟运营商是网络技术不断发展的产物。它有着成本低廉、便于容纳各类新服务和服
务创新等优点,随着移动互联网的发展,开始冲击移动通讯业务。而电信运营商作为一直以
来的重要市场主体,担心面临着失去中心主导者地位的困境,因此虚拟运营商和传统运营商
形成了竞争合作的关系。本研究以该问题为出发点,在确定双方的演化博弈模型后,借助数
学推导与分析的方法,在理论上给出了能同时满足双方利益最大化的各种最优解的情况,对
我国虚拟运营商未来的发展提供了理论支持。
关键词:企业管理;运营商;博弈论
中图分类号:C939
RESEARCH ON PETITION
BETWEEN VIRTUAL OPERATERS AND
OPERATORS
NING Jiawen1, XU Jianan2, ZHOU Huiqin1
(1. Beijing University of Posts and munications,The college of Economics and Business
administration,Beijing 100876;
2. Country tax bureau of Beijing,Beijing 102401)
Abstract: Virtual operator is the product of the development work
adwantages such as low cost, easy to modate all kinds of new services and service
innovation, with the development of mobile , it began to impact the mobile
communications as an important market main body, operator worried about
facing the predicament of losing center leader status, so a relationship petition and
cooperation between the virtual operator and the traditional operators study takes this
problem as a starting point, through the foundation of the evolutionary game model and the
mathematical derivation and analysis method, this study provides the optimal solutions to
maximize the interests of both side