文档介绍：灯具渠道销售计划书目录一、灯具渠道总体分析.....................................................................................................................11、灯具市场...............................................................................................................................12、工程渠道...............................................................................................................................13、批零渠道...............................................................................................................................24、替换渠道...............................................................................................................................2二、渠道销售策略.............................................................................................................................21、产品出手质量硬...................................................................................................................22、渠道建立手段要硬...............................................................................................................33、隐形渠道...............................................................................................................................3三、终端(分销商)建设.................................................................................................................31、二级市场专门店的建设.........................................................................