文档介绍:actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
actively carry out the law on civil air defense education, drawn out of the air defense in Pingliang city Building under easy fare, daily special inspection and regulation, overfulfilled the province upper and lower knots of up to 500,000 yuan fee collection tasks. 5, further standardize internal management, improve staff quality. Adhere to the
论公共关系传播效果评估指标体系
摘要 本文通过对公共关系传播过程的效果进行评估,引入动力学分析方法,确定公共关系传播过程中的评估理论体系,从量化的角度出发,更好的评价和研究公共关系传播的效果。
公共关系的理论研究的过程中,无论是国内还是国外的研究中,都没有对公共关系给出一个为所有研究者认可的、准确的定义。由于每个人的认识角度以及每个人所处的出发点不同,就导致了不同侧重点对公共关系的内涵的理解也各有差异,因而就形成了各种各样的公共关系的定义。
通常我们认为,公共关系是有计划的在很长的一个时间段内连续进行的过程,实际上,公共关系是与其主体组织相依存的,只要组织存在,组织就存在着相应的公共关系活动。英国人弗兰克·杰夫金斯(FrankJefkins)指出:公共关系是由为达到相互理解有关