文档介绍：Change Management in Transition Economies: Integrating Corporate
Strategy, Structure and Culture
by Heinz-Jurgen Stuting, Wolfgang Dorow, Frank ISBN:1403901635
Claassen and Susanne Blazejewski (eds)
Palgrave Macmillan © 2003 (314 pages)
This book investigates the concepts and instruments for managing change in
companies striving toward a market orientation in Poland.
Table of Contents
Change Management in Transition Economies—Integrating Corporate Strategy, Structure and
Culture
Preface
Part I - Establishing the Framework: Economic and Political Constraints on Business in Poland
Chapter 1 - Political, Economic and Cultural Developments in Polish–German Relations Since 1989
Polish–German Economic Relations in the 1990s: The Track Record and its
Chapter 2 -
Implications
Chapter 3 - Investing in Poland: The Experiences of German Enterprises
Chapter 4 - Mass Privatization as a Condition for Change: The Role of Polish NIFs
Privatization, Restructuring, Corporate Governance and the Behaviour of Firms in
Chapter 5 -
Transition Economies
Politics and Employment Relations: The Power of Labour in Poland after the Fall of
Chapter 6 -
Communism
Part II - The Beiersdorf Case: Radical Change from a Production-Oriented Conglomerate to a
Market-Driven Consumer pany
Chapter 7 - Case Study: Beiersdorf-Lechia SA, Poznan
Part III - Strategic Concepts for Continuous Change in Transformation Enterprises
Chapter 8 - Market Entry Strategies petitive Advantages in Poland
Chapter 9 - Marketing Strategies of Western Consumer Goods Firms in Central and Eastern Europe
Chapter 10 - The Development of the Retail Sector in Poland since 1990
The Leadership Behaviour of Managers in Austria, the Czech Republic and Poland: An
Chapter 11 - parison Based on the Vroom–Yetton Model of Leadership and
Decision Making
Chapter 12 - Remuneration Management in panies
Chapter 13 - Change anizational Identity in Polish Enterprises
Simple Rule