文档介绍:Technovation 23 (2003) 185–191
ate/technovation
Is more always better? An exploration of the differential effects of
functional integration on performance in new product development
. Gomes a,*, . de Weerd-Nederhof a, . Pearson b, . Cunha c
a Faculty of Technology and Management, University of Twente, . Box 217, Enschede 7500 AE, herlands
b Manchester Business School, University of Manchester, Booth Street West, Manchester M15 6PB, UK
c Faculdade de Economia, Universidade Nova de Lisboa, Rua Marques de Fronteira, 20, Lisbon 1099-038, Portugal
Received 27 June 2001; accepted 22 October 2001
Abstract
The objective of this paper is to explore the relationship between performance in new product development (hereinafter NPD)
and functional integration under different conditions of project uncertainty. Functional integration is conceived as a two-dimensional
concept, passing a behavioural — collaboration — and a structural — interaction — dimension.
This study is based on 92 questionnaires looking at NPD activities in more than 40 British and panies from various
industrial sectors. The results suggest that the nature of the relationship between integration and performance is contingent upon
the project stage and the degree of novelty in the new product. Integration in the initial stages of the project assumes a prominent
role in the quality