文档介绍:启动仪式活动策划案林德叉车巡回赛林德叉车巡回赛 Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 创意思路 Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 创意源客户人群特征上海世博环境林德品牌精神巡回赛特点 Concept Concept 高记忆程度的大众参与内容意见领袖态度 Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 思考维度?物流的进程就是城市经济发展的剪影; ?叉车的科技创新,使传递效率大幅提升; ?先进的物流,能够构筑城市和谐; Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 活动·概述活动主题:城市“快”生活活动时间: 2010 年8月活动地点: ; 目标人群: 行业嘉宾、客户、企业领导、媒体; 活动形式: 将叉车挑战赛和“城市物流”的主题紧扣在一起。情景再现物流发展的足迹, 通过“人、车、家园”三个环节将整场活动穿插起来,展现物流对于城市经济发展的重要性,突出“城市快生活的创造者”这一主题。活动调性: 体现林德叉车品牌的国际化特质,整体启动仪式活动风格简洁、明快; Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 活动流程 Evaluation only. Evaluation only. Created with Client Profile . Created with Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Copyright 2004-2011 Aspose Pty Ltd. 活动·流程? 14 : 30 —— 15 : 00 嘉宾、媒体签到? 15 : 00 ——新闻发布会正式开始? 15 : 00 —— 15 : 10 “行为艺术·生活”表演/主持人开场白? 15 : 10 —— 15 : 25 嘉宾致辞?(主办方领导/行业领导讲话/企业用户代表) ? 15 : 25 —— 15 : 40 “叉车表演·活力”表演? 15 : 40 —— 15 : 50 赛事介绍? 15 : 50 —— 16 : 00 “儿童绘画·家园”揭晓;企业