文档介绍：5/26/06 8:37 PM Page iii
Search Engine
Optimization
An Hour a Day
Jennifer Grappone
Gradiva Couzin
Wiley Publishing,Inc.
5/26/06 8:37 PM Page i
Advance Praise for Search Engine
Optimization: An Hour a Day
Search Engine Optimization: An Hour a Day is an excellent primer for the beginner
do-it-yourself search-engine marketer. It covers the basic essentials of SEO but also
drills down into the challenges (both technical and business-specific) in an easy-to-read
and entertaining manner. The book offers prehensive SEO plan with metrics for
tracking your ess that can be done conveniently in “an hour a day.” Even if you’re
considering outsourcing your SEO, this book is an excellent read and a great way to
understand the industry and the terminology involved.
—DANIEL RIVEONG, Head of SEO Services, e-Storm International
Finally, mon-sense approach to day-by-day search engine optimization. The
authors offer prehensive yet light-hearted guide to preparing a essful SEO
strategy. If you are just getting started, this book is a must read to minimize your risks
and maximize your rewards. SEO: An Hour a Day is habit-forming. Readers should
be prepared to get hooked on SEO.
—. FUSCO, Search Engine Marketer, Writer, and Speaker
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Acquisitions Editor: WILLEM KNIBBE
Development Editor: HEATHER O’CONNOR
Technical Editor: MICAH BALDWIN
Production Editors: DARIA MEOLI, SARAH GROFF-PALERMO
Copy Editor: JUDY FLYNN
Production Manager: TIM TATE
Vice President and Executive Group Publisher: RICHARD SWADLEY
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Copyright © 2006 by Wiley Pub