文档介绍：华科大硕学论
摘要
21 世纪是大规模定制生产的时代,汽车制造企业能否以最快的响应速度满足客
户个性化需求,是在激烈的供应链竞争中获得竞争优势的关键因素之一。本文研究
BTO(Build-to-Order,按订单生产)模式下的专用汽车行业供应链,以顾客订单信
息为驱动,以生产和物流能力为约束,通过 BTO 供应链计划模式的建立和应用,达
到满足顾客个性化需求,压缩 OTD(Order-to-Delivery,订单到交货)周期时间,指
导节点企业协同运作,提高供应链敏捷性,增强供应链核心竞争力的目的。
根据对我国专用汽车行业部分制造企业及中国汽车工业协会汉阳专用汽车研究
所的调研结果,对专用汽车行业概况、生产模式、供应链构成、供应链计划模式现
状及市场需求对计划模式的要求等方面进行详细阐述,透彻的分析了专用汽车行业
的特征,以及专用汽车制造企业在客户个性化需求和交货期敏感双重压力下面临的
挑战,为后续研究奠定基础。
在分析专用汽车行业供应链计划现状及总结汽车行业供应链计划研究成果的基
础上,提出适合专用汽车制造企业的 BTO 供应链计划模式。按照 SCOR 对供应链的
定义,分别从采购、生产、交付等方面的协同计划阐述了专用汽车制造企业 BTO 供
应链计划的运作模式和特征。探讨了生产和交付协同计划问题,设计了交付计划的
模型和算法,为 BTO 供应链计划模式的实现提供了具体的解决方法。
结合某专用汽车制造企业的实际情况,提出了企业的 BTO 供应链计划模式和绩
效评估指标,探讨了实施 BTO 供应链计划模式的重点和难点,为企业应用 BTO 供
应链计划模式提供了参考。
关键词:专用汽车;订单生产;供应链计划;计划模式
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华科大硕学论
Abstract
The 21century is an age of mass customization, the ability that the automobile
enterprises satisfy the customer with quick response and customized product decide
whether they have petition advantages to ess in the supply chain. Under the
above background, this paper research the special automobiles supply chain and enterprise
based on the Build-to-Order (BTO) environment, which is drove by customer order and
constrained by production and logistics capability. The objective of the supply chain
planning mode based on BTO is to satisfy the customization demand, compress the
Order-to-Delivery (OTD) time, achieve supply chain cooperation, enhance agile ability of
supply chain and build petition advantage.
According to the investigate result of some famous special automobile manufacturers
and hanyang special automobile research institution, this paper gives a detailed introduce
of the general situation, production mode, supply chain structure, planning mode actuality
of the special automobile industry. Then analyzes the character and problems of the
special automobile industry behind the pressure of customization and quick response. This
part establishes foundation for the last resea